BIG FISH 21
Art Direction, Creative Campaign
Designed : Branding, Website, Festival Promotional Products
Software Used: Photoshop, Illustrator, Wordpress, After Effects
Client
BIG FISH TURKEY
Big Fish Turkey has rightfully secured its position as a leading organization in leisure sports, particularly within Turkish fishing tournaments. Boasting the highest number of participating teams and enthusiastic attendees, the competition promises an exhilarating experience. The participation of prominent figures from the Turkish business world as Big Fish competitors further enhances the prestige of the organization.
















Client
BIG FISH TURKEY
The tournament, established for 14 years, had previously struggled with limited visibility across social media channels. To enhance sponsor engagement, I implemented a corporate aesthetic through a nine-grid system. Our monthly strategy aimed at generating compelling pre- and post-tournament content, resulting in a notable increase in user engagement. Within a brief span of three months, our follower count surged from 2000 to 7000. This not only improved profitability but also markedly boosted brand perception.

















